5 SEO tips and tools to elevate your local business

 

You may also be interested in this article: Blogging and SEO the Nuts and Bolts

 

Search Engine Optimization (SEO) is forever changing in the global space.

Somebody practices bad linking or goes around spamming comments and ruins the experience for everyone else. Google slaps them with a penalty and then changes their system so that others cannot repeat the crime.

From the above story, you might think that SEO and content marketing is super competitive. You would be right.

But you also might not realize that optimizing your website is more attainable for a local business than an international one. There are tools and tips out there to maximize a website for the smaller target you are trying to reach. Read to find out more!

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December 10, 2013 Dan Zarzycki 0

How and why you should use long tail keywords in 2014

…or, how to become a writer for Jeopardy

Jeopardy is a truly unique show. It is the only show I know that phrases it’s questions in the form of answers, and vice versa. The contestant receives the answer to a question and must solve the puzzle by providing the originally intended question to the host.

It is this element of the game that makes it unique and has provided all of us with hours of entertainment. We also consume knowledge through watching the show that we may call back later in life.

Why does this matter for web and specifically content marketing?

Heading into 2014, this mentality of “answer first” is going to play a major role in the world of content marketing. Long tail keywords are going to be the captains of this new movement.

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November 29, 2013 Dan Zarzycki 0

What is the Best WordPress Theme Framework?

Coming into WordPress can be a daunting thing. For many people, the thought is to grab a theme and get going, until you start to discover that you need more ease of use.

If you do not code and want a good solution for your own business or for your clients, you can typically go one of two ways.

  1. Grab a WordPress theme framework with ease of use.
  2. Buy a clean theme and download plugins that will simply work.

Let’s explore some of the major players in the WordPress theme framework game and explore those options, as well as take a look at what can be done with a clean theme.

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November 26, 2013 Dan Zarzycki 0

Week in WordPress Episode 20

Today’s cast is a large one. (and that’s not just because we have FAT Media on the line today!)

In this episode of Week in WordPress, we talk about Crowd Favorite, WordPress 3.8 beta 1 being released, and WordPress Twenty Fourteen theme coming to the masses of WordPress.org users.

The guests joining Matt and Scott today are:

  • Carrie Dils
  • Garrett Moon of TodayMade (creators of CoSchedule)
  • Steven Word of Oomph
  • Robert Neu of FAT Media

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November 22, 2013 Dan Zarzycki 0

Editing, Publishing, and Writing Tools for WordPress

 

You may also be interested in this article: We Build on WordPress

 

When it was initially conceived, WordPress was the place to go for creating blogs and writing articles.

Time has passed. WordPress functionality has expanded, and it has become the best choice for business, newspaper, magazine, and other websites.

With all of this potential for smart content creation and , it can be difficult to manage the large quantity of articles and blog posts that are being made at once.

Check out these tools to enhance editorial and project management capabilities of WordPress.

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November 19, 2013 Dan Zarzycki 0

Where did my YouTube Comments Go? (A Google+ Story)

Update: Google is shutting down Google+. After data breaches, low user numbers, and being put on the backburners of Google’s focus they’ve decided to terminate the social network.

Back when this post was written, (2013) YouTubers were required to make Google+ accounts. With this integration, comments came from the users Google+ account which more often than not showed the users real names. Changes were made back in 2017 to using the Youtubers comments rather than Google+ user profiles.

Using Google+ is now pretty much a mote point.

Now that the social sites shut down has been moved back from August to April of this year here are the things that you will see go away.

    • Private video sharing to G+ circles
    • Custom Google+ URLs for channels
    • Editing your channel’s icon and art on mobile
    • Linking to any Google+ profiles on channels
  • Commenting features on videos with an outdated YouTube mobile app (Versions from before September 2016)

end of the update-

Google made waves last week when they decided to make a big change to the social flow of the YouTube community.

As a company that thrives on YouTube, we were as surprised as you were when we logged in to find that our accounts HAD NO ACTIVITY.

No messages.

No comments on any of our videos. It was strange.

Then we found out what happened. Find out the wheres, whys, and hows to the Google+ takeover of YouTube comments.

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November 16, 2013 Dan Zarzycki 2

How to reset or delete a WordPress install using plugins

There are plenty of reasons why you would want to delete or simply reset a WordPress install.

Imagine for a moment that you were testing something for a client and needed to see WordPress without any plugins installed.

How about that group of posts that is no longer necessary on your website, for example?

Read or watch on to look at some plugins that will enable you to reset sections of your WordPress-powered website or completely change the website back to factory settings.

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November 13, 2013 Dan Zarzycki 0