I love talking about website performance metrics; after all, building a website or having one made for you is cool, but not so much if it’s not getting traffic. Building the website is the first step, much like building a boat to go fishing. You would be surprised at how many people think to build […]

If your business does not have a company website, then it’s time to get one. This is why having a company website is so important to your success. Nearly half of all searches made on Google are requests for local businesses. No matter how small a company may be, there are people out there looking for

About 90.63% of online content gets no traffic whatsoever from Google. In order to fall into the 10% that to get clicks, it’s important that you invest in a comprehensive search engine optimization (SEO) strategy. You’ll need to choose relevant topics, create engaging content, index pages correctly, and build backlinks. No link-building strategy would be complete without

… HACKERS! Did you know that 30,000 websites get hacked every day? And that Google blacklists nearly 10,000 websites daily due to malware. almost 50,000 websites for phishing every week. So, you may be asking, is WordPress secure? Website Security Tips to know will help you prepare. WordPress is the most popular CMS globally, which leads to particular

Trust is among the top factors when it comes to customer satisfaction with digital experience. Moreover, it’s one of the most powerful motivators for making a purchasing decision. 87% of customers take the reputation of the company into consideration when they’re buying a product or service.   Given that 81% of consumers start their buyer journey

Have you ever wondered how to write like a pro? Copywriters say their profession is a mixture of art and science. Do you know how they found that out? They conducted long years of research, analyzed data, scrutinized results, and reached a conclusion that art and science work better together than separately. Now that’s how

Internet surfing is no longer for the casual user. Businesses understand the potential of the internet—it’s an excellent source for customers looking for your products or services and can help build your brand. We wrote this post to help you succeed online— 6 Types of Boston Website Designing Services. Slocum Studio is located just south